BestBuy.Ads - RETAIL MEDIA AdTech Platform

Summary Dashboards: Campaign Performance Reporting. Aggregate dashboards that measure campaign performance and ROAS across all campaign vehicle types (channels). The platform serves both internal stakeholders and external vendor customers by enabling faceted queering and dimensional analysis across all campaigns, as well as drill-downs to individual campaign performance reporting at the SKU level.

Results –

Three Levels –

Summary Dashboard –

Campaign Summary Type –

Campaign Performance Report –

Figma Prototype –

UX Dev Specs –

Concept Designs –

WireFrames –

New Component –

System UI Components –

UX Improvements –

The Beginning –